BACHELOR OF COMMUNICATION (HONOURS) (CORPORATE COMMUNICATION)
Course Description
The programme aims to create well-rounded corporate executives with professional ethics and social skills that are of value to future employers, particularly in the area of communication, corporate social responsibility, investor relations, diplomacy, public relations, integrated marketing, and publicity and event management. The course provides students with a framework for understanding communication theories and processes in an organizational context. Key research, communication and media-handling skills are taught to enable students to handle challenging real-world projects from communication to delivery and subsequent evaluation. This programme will train students to analyse corporate communication issues from an academic and practical perspective and train students to communicate effectively in the business world, be it local or global. Apart from this, students will be exposed to communication management and creative problem-solving strategies.
- Platform Technologies: Students learn the fundamentals of essential platform technologies in the IT world.
- Programming Essentials: This course focuses on the basics of programming and software development.
- Industry-Led Modules: Modules designed in collaboration with the industry to ensure students gain current and relevant knowledge.
Hands-On Skills and Practical Projects:
- Final Year Project: Students are required to complete a project that integrates all the skills learned throughout the program.
- Industrial Training: Students are given the opportunity to undergo industrial training at leading companies, providing real-world experience.
Career Opportunities and Employability: :
- Career Prospects: Graduates of this program can enter various fields such as software development, networking, information security, and more.
- Employability: This program is designed to meet the needs of the growing ICT industry.
Co-Curricular Activities and Soft Skills Development:
- Co-Curricular Activities: Students engage in co-curricular activities that help develop soft skills such as communication and leadership.
- Inventive Problem Solving: Courses that help students hone their creative problem-solving skills.
Recognition and Accreditation:
- MQA Accreditation: This program is accredited by the Malaysian Qualifications Agency (MQA), ensuring high-quality education.
- A pass in Sijil Tinggi Persekolahan Malaysia (STPM) with a minimum Grade C of Grade Point (GP) in any subject or equivalent qualification and a credit in Mathematics at SPM level or its equivalent; OR
- A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Maqbul (pass) and a credit in Mathematics at SPM level or its equivalent; OR
- Possess Sijil Kemahiran Malaysia (SKM) Level 3 in a related field and a credit in Mathematics at SPM level or its equivalent.
- Certificate [Level 3, Malaysian Qualifications Framework (MQF) in a related field with at least a Cumulative Grade Point Average (CGPA) of 2. 00; OR
- Other relevant & equivalent qualifications recognised by the Malaysian Government.
- Local tuition fee: RM18,410
- International tuition fee: RM29,655
- Demonstrate proficiency in industry-standard software and tools, able to apply design and architecture to Information Technology solutions using appropriate tools and techniques.
- Demonstrate a strong understanding of core IT concepts, including programming, networking, and information security
- Demonstrate the ability to apply technical skills in real-world scenarios through hands-on projects and industrial training.
- Demonstrate the ability to work effectively in teams, collaborating with designers, developers, and other professionals to complete projects efficiently and creatively.
- Assistant System Analyst
- Database Administrator
- Web Designer/Developer
- Information System Officer
- IT Consultant
- System Development Officer
- Help Desk Officer
Course Info
- DURATION: 2 ½ Years
- TUITION FEES:
Local: RM18,410
International: RM29,655 - MQA:
KPM/JPT (R3/0611/4/0065) 06/24 (A5917)